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Most people think that the British media literacy education of the historical starting point, is the ER weiss and his students Dennis Sampson literature criticism published in 1933, the culture and environment: to cultivate critical awareness. The core concept of Levi's is cultural protection, that is, to maintain the purity and health of national cultural tradition, language, values and national spirit. Based on this concept, the purpose of education about mass culture is understood to encourage students to "discriminate and resist". Through this kind of education, students can prevent the wrong influence and corrosion of mass media and consciously pursue virtue and values in line with the traditional spirit. Levi's book for the first time on the introduction of media literacy in schools education made a systematic elaboration and put forward a complete set of recommendations. The author has designed a series of classroom exercises on news, advertising and popular fiction.
大多数人认为,英国媒介素养教育的历史起点,是魏斯和他的学生丹尼斯·桑普森于1933年出版的文学批评《文化与环境:培养批判意识》。李维斯的核心理念是文化保护,即保持民族文化传统、语言、价值观和民族精神的纯洁和健康。基于这一概念,理解大众文化教育的目的是鼓励学生“歧视和抵制”。通过这种教育,学生可以防止大众传媒的错误影响和腐蚀,自觉追求符合传统精神的美德和价值。李维的书首次对媒介素养在学校教育中的引入做了系统的阐述,并提出了一套完整的建议。作者设计了一系列关于新闻、广告和流行小说的课堂练习。
The late 1950s and early 1960s were the second stage of education media literacy in the UK. This period's concern is Raymond Williams and Richard hogg's writings. They believe that the expression of culture is diverse, both elegant, aristocratic form, but also the daily life of the popular form. Therefore, mass culture and elite culture have the same value of their own existence. We should not criticize and reject mass culture without analysis, but distinguish the content of mass culture. In order to teach this view of the school teachers, Stewart hall and paddy Werner, published in 1964, the "public art". In this book, the author put forward many Suggestions and countermeasures on media literacy education, especially on film literacy education. In this way, cultural research methods that do not emphasize "immune function" have been introduced into school teaching ideas and reflected in the official education report.
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