本文是美国代考、留学生代写课程作业exam代考、论文代写范文:战略规划Strategic Planning,主要内容是讨论和分析以实现业务目标提出战略规划过程的作用和意义等相关问题。
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战略规划的过程,一个组织的成员的指导其未来的展望和发展必要的程序和操作实现的未来”战略无非是规划、协调、执行。这个词策略有军事意义,因为它来源于希腊语。战略是为实现目标而设计的计划。在每一个领域,如游戏,商业,我们应该有战略,没有战略,我们不能做任何事情。战略不同于战术。所有的公司都应该有一个战略,以实现目标,并在市场上生存,并实现利益相关者的期望(一个谁感兴趣或影响的业务)。利益相关者包括股东、债权人,经理,客户,员工,供应商,政府、社区等。
组织应遵循战略规划过程,以实现业务目标。在这些有5个步骤:
AIM:
"STRATEGY IS THE DIRECTION AND SCOPE OF AN ORAGNISATION OVER THE LONG TERM:WHICH ACHIEVES ADVANTAGE FOR THE ORAGANISATION THROUGH ITS CONFIGURATION OF RESOURCES WITHIN A CHALLENGING BUSINESS ENVIROMENT,TO MEET THE NEEDS OF MARKETS AND TO FULFIL STAKEHOLDER EXPECTATION."
INTRODUCTION:
"Strategic planningis the PROCESS by which the GUIDING MEMBERS of an organization ENVISION its future and develop the necessary PROCEDURES AND OPERATIONS to achieve that future"(Ross A.Wirth,Ph.D.-blog,2009,enTARGA)
Strategy is nothing but a planning,coordination,execution.
The word strategy has military connotations,because it derives from Greek word of general.A Strategy is a plan designed to achieve a goal.In every field like game,business we should have strategy without strategy we can't do anything.
Strategy is different from tactics.All the company should have a strategy to achieve the goal and survive in the market and to fulfill the expectation of stakeholder(one who interest or affect in the business).Stakeholder involves owmers,managers,shareholder,creditors,customers,employees,suppliers,government,local community etc.
The organization should follow the strategy planning process to achieve the goal in the business.In these there are 5 steps stated as:
Mission and objectives to initiate the goal or mission and easily understand.
Environmental scanning involves External environment such as PEST analysis,internal analysis such as SWOT analysis,task analysis such as porter five forces
Strategy formulation in these company should realize the strengths to match its opportunities and also known the weakness and external threats.
Strategy implementation is to implement the mission by means of programs,budgets and procedures firm resources and motivation of the staff to achieve objectives.
Evaluation and control control and evaulated the strategy after implementing.